The mission of national quality forum (NQF) is to be the trusted voice driving measurable health improvements. NQF was founded in 1999 as a not-for-profit-membership-based organization in response to the president's advisory commission on consumer protection and quality in the healthcare industry, which called for an organization to lead quality measurement as a formal consensus-based entity (CBE). NQF is a trusted convener that operates consistently as a CBE governed by a consumer-purchaser majority board. NQF brings together diverse organizations and individuals from across ALL categories of stakeholders in the healthcare field including patients, caregivers, hospitals, healthcare systems, clinicians, payers, employers, and policy makers. With extensive experience identifying and developing consensus strategies to address barriers to measure development, use, and implementation, NQF forges novel partnerships to advance measures that lower measurement burden.