NYC kids rise works to expand economic opportunity through a unique, community-driven college savings program in NYC.building on the dreams and expectations that families have for their children's futures, NYC kids rise AIMS to make attending and graduating from college more achievable for ALL NYC public school students -- regardless of where they come from or how much their families have in the bank. NYC kids rise manages the save for college program in partnership with the NYC department of education and the city of new YORK.