Overview Money In Money Out People Positions Interview Endorsements
About Truth initiative's mission is to achieve a culture where young people reject smoking, vaping, and nicotine. The purposes for which the foundation is formed are to support (1) the study of and programs to reduce youth tobacco product usage & youth substance (CONT. On SCH o)abuse in the states and (2) the study of and educational programs to prevent diseases associated with the use of tobacco products in the states.
In care of NAAG
Donations are tax-deductible
Financial Snapshot FY ending 2025-06-30 Financial history 17 18 19 20 21 22 23 24 25
Revenue Expenses
Latest FY2025: $53.0M · Peak FY2019: $98.7M · Avg: $67.7M
Foreign activity (Schedule F) Total spent abroad $16.6M
Foreign employees 0
Foreign offices 0
Foreign partnership interest Yes
Foreign trust interest No
Region Activity Spent EAST ASIA AND THE PACIFIC — — EUROPE (INCLUDING ICELAND & GREENLAND) — — NORTH AMERICA — —
Political & Grant Activity
TRUTH INITIATIVE FOUNDATION
Address 900 G Street NW 4TH FLR
Washington, DC, 20001-533
Governance Voting board members 11
Independent members 11
Conflict-of-interest policy Yes
Whistleblower policy Yes
Doc-retention policy Yes
Audit committee Yes
990 reviewed by board Yes
Compensation practices Severance payments No
Equity-based comp No
Supplemental retirement plan Yes
Compensation committee Yes
Used comp survey Yes
Board approved comp Yes
Initial contract exception No
Fundraising activity (Schedule G) Uses professional fundraisers Yes
Net to org -$140K
Retained by contractors $140K
Channels Mail · Phone · Email · In-person · Grant solicitation
Public records
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