Notification of Origin of Telecommunications and Internet Consumer Exchanges Act of 2010 or NOTICE Act of 2010 - Requires business entities that initiate or receive certain customer service communications to disclose their physical location if located outside the United States. Directs each such business entity to annually certify to the Federal Trade Commission (FTC) that it has complied or failed to comply with the disclosure. Treats such a business entity's failure to comply as a regulatory violation under the Federal Trade Commission Act (FTCA) regarding unfair or deceptive acts or practices. Requires FTC enforcement and subjects violators to penalties under the FTCA.
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