The Housing Price Transparency Act requires companies that use algorithms to set or recommend rental prices to clearly disclose this practice to renters. The bill applies to any landlords, property management companies, or rental platforms using computational systems—including artificial intelligence and machine learning—to determine monthly rental rates. The Federal Trade Commission will enforce the disclosure requirement and can treat violations as unfair or deceptive practices, while state attorneys general can also pursue civil actions on behalf of residents. Renters injured by violations can sue directly in federal court for actual damages or at least ten thousand dollars per violation, with prevailing plaintiffs recovering attorney's fees. The bill sets a two-year statute of limitations for private lawsuits and does not include specific funding or implementation timelines.
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