This bill prohibits payment card networks and financial processors from requiring firearms retailers to use special merchant category codes that distinguish them from general merchandise or sporting goods retailers. The legislation effectively prevents the separate tracking of gun and ammunition purchases at the point of sale by banning the assignment of firearm-specific codes, which some have argued could be used to monitor gun sales or restrict access. The Attorney General is responsible for enforcing the law, with a 90-day deadline to establish a complaint process, and must investigate alleged violations and issue written notices giving violators 30 days to comply before seeking court injunctions. The bill preempts any state or local laws regulating merchant codes for firearms retailers and does not create a private right of action, meaning only federal enforcement is allowed. The Attorney General must report annually to Congress on investigations and the law's effectiveness.
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