A bill to prohibit covered digital advertising platforms from displaying targeted advertisements directed to a minor that promote sports gambling platforms.
About This Bill
Committee
Latest Action · May 18, 2026
Read twice and referred to the Committee on Commerce, Science, and Transportation.
The GAME Act of 2026 prohibits major digital advertising platforms from displaying targeted sports gambling advertisements to minors under age 18, effective one year after the bill becomes law. The law applies to social media platforms, search engines, and digital advertising networks with over 100 million monthly users that generate revenue from advertising. The Federal Trade Commission will enforce the prohibition and can refer platforms that violate the rule three or more times to the Department of Justice for criminal prosecution, with fines up to $100,000 per targeted ad violation. The bill defines targeted advertisements as those directed to minors based on their personal information, behavioral profiles, or device identifiers, but excludes ads based solely on website content or direct user requests for information.
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