The Apeel Reveal Act of 2025 requires produce sellers to clearly label fruits and vegetables that have been treated with shelf-life-extending coatings, specifically naming products like Apeel Sciences' Edipeel and Organipeel. The bill amends federal food labeling laws to make it illegal to sell coated produce without disclosing this treatment to consumers. The Food and Drug Administration must issue guidance on how to properly label these products within 180 days of the bill's enactment, and the new labeling requirement takes effect one year after the law passes. This legislation targets consumers and the produce industry, giving shoppers more transparency about what coatings may be on their fruits and vegetables while requiring retailers and producers to adjust their labeling practices.
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