The Artificial Intelligence Public Awareness and Education Campaign Act directs the Secretary of Commerce to launch a nationwide public education campaign on artificial intelligence within 180 days of enactment. The campaign will inform Americans about how AI is used in their daily lives, teach people to understand AI's capabilities and limitations, and help them make informed decisions about AI products and services. The Secretary will coordinate with federal agencies like the National Institute of Standards and Technology and will work to reach diverse audiences through multiple channels—including television, radio, websites, and social media—in multiple languages. The bill requires the campaign to include specific guidance on detecting manipulated media (like deepfakes), protecting personal data, identifying AI-enabled scams (with targeted outreach to vulnerable populations like seniors), and exploring AI career opportunities, with special attention to the needs of small business owners and different regions. The campaign will run for five years, with annual updates and reports to Congress, but the bill includes no new federal funding—meaning the effort will use existing resources within the Commerce Department.
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